In recent years, videoconferencing is no longer a tool of occasional use in companies and increasingly, it is becoming a necessity, especially for the young. According to a study by Redshift Research and Cisco Systems, new generations of employees under the age of 35 will rely entirely on the video call to connect teams, suppliers and customers or offer new products and services.
In this line, the report finds that 3 out of 5 respondents expect to use the video conferencing in their day to day in the coming years and 87% believe that it has important business benefits such as telework or attract new talent. They also add that it is an essential tool for overcoming language barriers in an increasingly global environment, which in turn allows them to share content in real time and eliminate travel, ensuring two values that are highly requested by companies: speed and Immediacy
“Today’s leaders are often fans of technology but tomorrow’s leaders are increasingly dependent on it and video is no exception,” says Rowan Trollope, senior vice president and general manager of ezTalks Collaboration Technology Group. In this sense ensures that “its use makes us more productive, helps companies to reduce costs, and even plays an essential role in attracting the best talent available.”
New Challenges for Video Conferencing Software for Business
Although young executives believe that video is and will be a key tool in their workday, they also state that it will have to reinvent itself and offer new solutions tailored to their business needs, such as fotolia power edit and share content in networks Social, translate conversations in real time and have pop-up windows that offer Linkedin or Salesforce information about the person you’re talking to.
On the other hand, it is not only a question of offering new functionalities to the virtual team communication but also offering the maximum quality so that the videoconferences look like the maximum to a face-to-face meeting. In this sense, 90% say that a stagnant or hesitant image gives a negative feeling to customers and colleagues and, for this reason, they are less tolerant of low quality video calls that do not meet this requirement, considering them unacceptable both for internal meetings As external.
Thus, video will gain ground in companies but for this it is necessary that the contracted system is specially designed for professional use and offers the standards of quality and service appropriate to their needs. ezTalks professional videoconferencing service, which already has more than 19,500 users, allows you to conduct productive meetings online with HD quality from anywhere and with all types of devices, thus providing the quality and speed that workers need . In addition, ezTalks Cloud Meeting offers services specially designed for the company, of whatever size, does not require the purchase of equipment since it is a service in the cloud and has an expert and specialized support that supports the user in the use of the service .